About

Quality, every time.

A personal approach.

At Laura Brown Studio, quality isn’t just a standard—
it’s a principle. It shapes reputations, builds trust,
and stands the test of time.

As an independent designer, I work closely with every client, offering a considered and hands-on approach from start to finish. No account managers, no unnecessary layers—just direct collaboration, personal attention, and a deep understanding of your vision.

Lean by design, the studio adapts to each project’s needs. When required, I bring in trusted collaborators—writers, photographers, illustrators—to ensure the right expertise is in place. Whether working solo or with a carefully assembled team, the focus remains the same: creating brands with clarity, depth, and lasting impact.

Nice to meet you.

I am a designer, writer, illustrator, and photographer based in Winchester—a city defined by history and a strong sense of place. My work
is shaped by simplicity and integrity, guided by the belief that design should be functional and felt—honest, tactile, and considered.

Every project begins with listening.

By understanding a client’s vision, I distil their story into its purest form, creating purposeful
and enduring work. Whether crafting a brand identity, illustrating with nuance, capturing evocative photography, or designing thoughtful packaging and web experiences, each piece is an opportunity to create something that resonates—quietly yet profoundly.

Over the years, I’ve collaborated with clients across retail, hospitality, beauty, food, and lifestyle. Regardless of scale or sector, my approach remains the same: to create design that inspires connection, stands the test of time, and adds meaning to the everyday.

Biography

A considered approach to brand design.

Laura Brown’s work is guided by clarity, thoughtfulness, and purpose. Her journey began at Winchester School of Art before studying Visual Communication at the University of Brighton. She sharpened her eye for trends and strategy at The Future Laboratory in Spitalfields, refined her craft at the Financial Times, and later led marketing at The School of Life—immersing herself in the power of ideas and human connection.

Since 2017, Laura has worked independently, collaborating with small to medium-sized businesses to craft brands that inspire, engage, and endure.

What I do

At Laura Brown Studio, I help businesses define who they are, shape how they’re seen, and create identities that last. A lean, independent studio, I personally lead every project—keeping the process focused, collaborative, and crafted with care.

How I can help

  • Strategic thinking to give your brand clarity and direction.
    — Brand strategy
    — Audience definition
    — Naming
    — Visual & verbal identity

  • Thoughtful design that shapes how people experience your brand.
    — Experience strategy
    — Design direction
    — Partner coordination

  • Clear, considered messaging that connects.
    — Content & communication strategy
    — Campaign messaging
    — Editorial & digital design

Nice People Saying Nice things.

“ Even as a creative person, sometimes it’s hard to articulate the design ideas I have in mind, but Laura not only grasped my aesthetic, she exceeded my expectations for bringing my vision to life. ’’

— Emilie Lindstren Yoga

“ I am thrilled with my business’s new brand identity! The logo and packaging only receive compliments from everyone. Laura is very gifted - her design skills, emotional intelligence, and ability to draw my brand into being have been phenomenal! New opportunities abound now that we look much more polished.”

— Gabriella Attems, Schloss Blumerie

“ Laura is a seriously impressive, smart and creative individual who brings a fresh and intelligent perspective to everything she does. Her leadership style is natural but passionate, and her enthusiasm is as infectious as her laugh. I adored working with Laura at the FT and found her approach refreshing and inspiring. If you get a chance to work with Laura, grab it! ”

— Katherine Phillips, Financial Times

“ I am so grateful for Laura's patience, expertise, and vision in shaping the Madge & Ivy Flowers. Laura’s meticulous attention to detail has perfectly captured the generational roots and heart of Madge & Ivy Flowers, along with my love for nostalgic floriculture. Her kindness, humour, and unwavering support throughout a difficult year have meant so much. I’m beyond proud of what we’ve created together! “

— Julie Woodford, Madge & Ivy Flowers

“ Laura is a delight to work with. She is good at steering a brand's direction and maintaining consistency and is excellent at translating stakeholder needs into a vision - creative direction or brand messaging. She is also a great team player: good at building and maintaining positive working relationships.”

— Sarah Byrne, The British Library

“ When you work with Laura, you know you are in good hands. Smart, creative, bold and fun. Laura's focus on brand strategy is incredible, and as a start-up business, she really helped us find our way. I love tapping into Laura's thirst for creative ideation, as she always brings something exciting to the table.’’

— Stu Oakley, Assemble PR