Communications & Strategy

Laura’s work often sits beyond brand identity, supporting practices to define how they communicate over time.

This includes:

  • developing editorial platforms that extend beyond commercial output

  • shaping campaigns that build visibility and engagement

  • supporting businesses through moments of change or
    increased attention

  • aligning digital, physical and verbal communication into a
    coherent system

Selected examples include:

  • Hortus Poeticus — audience development and editorial positioning

  • Long Barn — long-term brand and communications strategy

  • Harbour Hotels — campaign platforms and content strategy

  • Cultivate — publication as a tool for connection and profile building