West Lea Farm Shop
Strengthening identity to support visibility and growth
West Lea Farm Shop is a long-established business in Alresford, rooted in its agricultural landscape.
The work focused on clarifying its identity at a point of increased visibility, including national television coverage.
A distilled visual and verbal language was applied across the website, packaging, and in-store experience, ensuring consistency between digital and physical touchpoints.
The result is a more coherent and confident presence, capable of supporting both immediate attention and longer-term growth.